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We surveyed a number of FMCG businesses in NZ to find out the challenges facing their business, the data sources they used, how they met their needs and how they used data analysis to improve their performance. The key insights from our FMCG … [Read more...] about Smetric Insights FMCG Survey Results

Food and beverage (FMCG) has always been a challenging business sector and category. But also one of the most rewarding as food is essential to life, and can give people so much pleasure and satisfaction. But the future of FMCGs is also very … [Read more...] about FMCG – Where does the future lie?

The retail industry for Fast Moving Consumer Goods (FMCG) is quickly changing, and as a result, food and beverage companies are facing increasing complexities. As millennial and Generation Z consumers continue to dominate the market, mass consumer … [Read more...] about Achieving a competitive advantage in FMCG with data analytics

There is a great opportunity for New Zealand businesses to improve business performance and productivity by outsourcing data analytics. Businesses that adopt analytics, including predictive analytics, are gaining competitive advantage as they … [Read more...] about Outsourcing analytics is levelling the playing field

Demand forecasting during COVID-19 brings a whole set of challenges and opportunities. COVID-19 is a black swan event and most of the critical demand forecasts that underpin your business could be wrong for the next 3-12 months, if not more. … [Read more...] about Demand Forecasting During COVID-19

Data Analytics and Data Visualisation were the theme for the recent CA Catalyst workshops on in Australia and New Zealand.  I participated on the panel in Sydney, Auckland, Christchurch, Hamilton and Tauranga. It was great to see CA Catalyst take a … [Read more...] about What I Learned from CA Catalyst Roadshow on Data Analytics and Visualisation